Why Teeing up is good for business

Paul Clouting, hotel director at Thorpeness Hotel and Golf Club, explains why golf is great for growing your bottom line….


Golf may not be the people’s sport, like football or horse racing, but one thing is for sure – the business world loves it.

The fairways and greens of golf courses double as boardrooms the world over and major business deals are often done in between pulling on golf spikes and holing out on the 18th green.

The most powerful man in the world, U.S President Barack Obama, is partial to a round of golf and is known to juggle affairs of state with his pursuit of a lower handicap. There’s something about golf that appeals to business leaders and there’s no doubt holding a corporate golf day is a tried and tested way of growing your bottom line.

Five Reasons a golf day is ideal corporate entertainment

Number one: Golf’s greatest virtue is that anyone of any age can play it. Secondly, golf’s handicap system means everyone has a chance to do well in a competition. It doesn’t matter who is actually the best player, having a handicap means anyone can finish up the winner of your golf day and that keeps people interested.

Number three: a round of golf takes around four hours so there’s plenty of time to walk and talk to potential prospects, renew relationships with clients and suppliers or work through the fine detail of a new contract.

Fourthly, golf will tell you lots about the people you might do business with. Golf is the closest thing to the game we call life so watch how your prospects and clients behave on the golf course.

And finally, a well-run golf day is a great way to reward staff, impress new prospects and clients and raise the profile of your business. It is ideal for networking, lead generation and for creating positive feelings about your brand in the business community or industry sector.

Choosing a corporate golf day venue

Thorpeness Hotel and Golf Club is one of Suffolk’s finest golf courses and an ideal venue for a corporate golf day.
The course is situated on Suffolk’s Heritage Coast and winds through pines, firs, heather and gorse in an area of outstanding natural beauty.

It was designed by world famous architect James Braid in 1922 and is overlooked by Suffolk’s quirky ‘House in the Clouds,’ a converted water tower that looks like a cottage floating on the skyline.

With over 20 years of experience in organising golf days for corporate clients, charities, golf societies and groups, Thorpeness’ golf operations team is ideally placed to advise on running a successful golf day.

Our service includes:
• Experienced PGA Professional as Golf Operations Manager/ Event Manager
• Dedicated tournament reception desk
• Ability to organise putting competitions, private golf tuition, long drive contests and use of all practice facilities (practice ground, short game and putting areas)
• Trolley and Golf Buggy hire
• Full catering service – from bacon rolls to gala dinners
• Fully stocked clubhouse bar
• Private Rooms available
• 36-Bedroom Golfer’s Hotel
• Scorecard collection and results administration
• Assistance with prize presentation organisation
• Safe secure holding area for prizes and trophies
• Option of private hire for entire clubhouse as an evening party venue

Perfect for golf all-year-round

Thorpeness has one of the lowest rates of rainfall in the British Isles and is an ideal year-round golf destination because the course rarely closes. There are few forms of outdoor corporate entertainment that can be enjoyed year round by people of all ages. There’s no doubt that golf enjoys a growing popularity among the business community and your golf day could be the opportunity to win new business, forge mutually beneficial partnerships and impress your existing clients.


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